Michal Barus — Webjuice founder + SEO consultant in Dublin
CEO Webjuice · Since 2014

Hi, I'm Michal Barus.

I founded Webjuice in Dublin in 2014 and I've been doing SEO ever since — for Irish service businesses, e-commerce stores, and clients across the UK, the US, and the EU.

I keep the agency small on purpose. Most SEO failures aren't execution failures — they're prioritisation failures, and prioritisation is a senior judgement game. So I stay close to the work. Audits, strategy, migration sign-offs, AI search architecture — I'm hands-on with all of it.

Outside of client work I write about technical SEO, AI search, and the parts of digital marketing that actually move the needle. If we end up working together you'll deal with me directly, not an account manager.

Based in Castleknock, Dublin 15. Always happy to chat. You can also find more about me on my personal site.

Where the work happens

Dublin-based. Working globally.

Most of my clients are in Ireland — Dublin, Cork, Galway, Waterford, the suburbs in between. But the work has never been local-only. I've ranked franchise networks across the United States, e-commerce stores in the UK, and service businesses across the EU.

Same SEO discipline, very different stages and stacks. Castleknock to New York to Bratislava to Madrid — the SEO mechanics travel.

Get in touch →

Reviews · From people I've worked with

What clients say.

Before, we barely showed up on Google Maps and our website wasn't bringing in customers. A friend referred us to Webjuice and they delivered real results fast. Professional, supportive, and very affordable. Highly recommend to any business that wants better local visibility and more enquiries.

Ariana Mannion
Verified · Google Review

Big thanks to Mike and the Webjuice team. They sorted out our Google Business Profile and within about five months we started getting noticeably more calls and enquiries. Professional, responsive, genuinely knowledgeable — clear advice, no fluff, and the results really do speak for themselves.

Sadie Flynn
Verified · Google Review

Webjuice helped me grow my business online and made real improvements to my website along the way. They explained everything clearly, focused on what would actually move the needle, and delivered results without the usual fluff. Practical, consistent, and genuinely supportive.

Michael Lynch
Verified · Google Review

Webjuice have been fantastic to work with. They really took the time to understand our business and quickly improved our visibility on Google. Clear communication, measurable results, and they genuinely care about helping us grow. We've seen a real increase in quality leads since working with them.

Melissa Tudd
Verified · Google Review
Read all reviews on Google →